Vertical, mobile-first drama has moved from experimentation to one of the most successful revenue generating businesses in media. Audience behaviour, platform distribution, and production economics have converged in a way that simply didn’t exist even a few years ago.
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‍Short-form scripted drama now attracts billions of monthly views globally, driven by mobile-first consumption on platforms such as TikTok, YouTube Shorts, and dedicated vertical drama apps like Reelshorts and GammaTime.
‍Leading vertical drama platforms are generating eight- and nine-figure annual revenues, with international expansion accelerating.
‍Production economics favour speed — pilots can be developed, tested, and refined at a fraction of traditional television risk, allowing audience signals to guide what scales.
This environment rewards teams that can move quickly, collaborate with creators who already engage with audiences, and execute with discipline. That is the opportunity we are building into.
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Detailed market data and platform analysis available on request.

We are currently operating 'pre-incorporation', raising a small amount of early capital to fund 2–3 pilot productions ahead of formal company setup. This stage allows us to move quickly, test concepts, and align collaborators before scaling.